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How Adding a Gym to Your Short-Term Rental Boosts Occupancy Rates

How Adding a Gym to Your Short-Term Rental Boosts Occupancy Rates

Posted by Amenie on Oct 09, 2024

Incorporating a fitness space into your short-term rental can be a strategic move to appeal to modern travelers and improve your property’s occupancy rates. Let’s explore how adding fitness amenities can have a positive effect on your rental’s occupancy rates, backed by recent trends and data.

Why Fitness Amenities Are Popular in Short-Term Rentals

More guests are prioritizing wellness, even while on vacation or business trips. According to a recent survey*, 51% of travelers actively seek out accommodations with fitness facilities, making these amenities a valuable feature for short-term rentals.

Fitness amenities are especially popular among millennials, business travelers, and remote workers, who often look for ways to maintain their fitness routines while away from home. By including a gym or workout space, your listing can stand out in search results and attract bookings from these high-demand guest segments.

Wellness tourism is on the rise, with more travelers choosing vacation rentals that support their health and fitness goals. Adding a gym not only increases the desirability of your property but also contributes to higher guest satisfaction, leading to positive reviews that drive repeat bookings and improve your occupancy rates.

By offering fitness amenities, you cater to the growing demand for wellness-focused accommodations, positioning your vacation rental as a top choice for travelers who prioritize their health. This strategic addition can help you attract more guests, increase booking frequency, and boost overall revenue potential.

fitness amenities

How a Gym Can Boost Occupancy Rates and Revenue

Adding a gym can directly impact your occupancy rates by appealing to fitness-conscious travelers. Short-term rentals with desirable features like fitness spaces often see:

  • Increased bookings: According to a study**, properties with amenities like gyms increase the desirability and profitability of luxury vacation rentals, leading to more reservations.
  • Longer stays: Guests such as digital nomads and remote workers are more likely to book extended stays when they see a gym in the property listing.

Positive Guest Feedback Drives Success

In the short-term rental industry, guest reviews are key to driving future success. By providing a well-equipped gym, you can generate positive feedback that improves your property’s reputation. Great reviews and high ratings will attract more potential renters, helping your property stand out from competitors. A gym can be the deciding factor when guests are comparing multiple listings.

Key Data and Trends Highlighting the Value of a Gym

  • Wellness tourism is on the rise: More travelers are looking for accommodations that support their health goals. Vacation rentals with home gyms or fitness-focused amenities are better positioned to attract this growing segment of travelers.
  • Higher revenue potential: Short-term rentals with gyms can charge higher nightly rates. Guests are willing to pay more for the convenience of an on-site fitness facility, boosting profitability.
  • Longer bookings: Guests who maintain a fitness routine are more likely to book longer stays when they have access to a gym during their travels.

Value of a Gym

Space-Efficient Fitness Equipment for Small Vacation Rentals

Not every rental has room for a full gym, but even small spaces can offer valuable fitness options. Consider these space-efficient equipment choices that guests will love:

  • Home Workout Accessories: A versatile set that includes resistance bands, medicine balls, and more, offering a full workout in a compact space.
  • Dumbbells: A vertical dumbbell rack that’s perfect for strength training without taking up much room.
  • Rowing Machine: A compact rowing machine providing a full-body workout, easily stored when not in use.
  • Yoga Mats and Resistance Bands: Affordable, portable, and easy to store, ideal for guests who want a light workout without bulky machines.

Discover more space-saving workout equipment at Ardent Fitness, a member of Zogics’ family of brands.

Expertly Designed Gyms for Short-Term Rental Properties

To provide a truly standout fitness experience, a well-designed gym can increase the overall appeal of your property. At Amenie, we specialize in crafting fitness spaces tailored to your rental's unique needs while meeting the expectations of modern guests. Whether building a new fitness space or revamping an existing one, our design experts guarantee that the gym seamlessly blends into your property’s style and branding.

Tailored Solutions & Comprehensive Project Management

From consultation to installation, we handle every aspect of your gym project. We coordinate with contractors, manage timelines, and oversee equipment installation, allowing you to focus on providing the best experience for your guests. Our gym design specialists work closely with you to create a space that prioritizes safety, functionality, and guest satisfaction.

Complete Gym Design

With decades of experience in fitness space design, we create gyms that are functional and inspiring. Using 2D and 3D renderings, as well as video walkthroughs, we bring your vision to life and make sure that every detail aligns with your property’s ambiance. You’ll see exactly how your gym will look before installation.

Gym Design

A Gym Can Drive Occupancy and Increase Revenue

Adding a gym to your short-term rental is a strategic investment that can boost occupancy rates, increase guest satisfaction, and lead to higher profits. With the growing demand for wellness-focused accommodations, offering a fitness space will attract more health-conscious travelers. By partnering with Amenie for expertly designed fitness spaces and tailored solutions, you can create a standout experience that sets your rental apart from the competition.


References:

* Booking.com. (n.d.).  What business travellers really want

** AirDNA. (n.d.).  Luxury vacation rental amenities that drive revenue