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Featuring Insights from Founder, Michael Zung and Bloomist’s new CEO, Paul LeBlanc

Amenie has officially acquired Bloomist, a brand beloved for its nature-inspired home décor and commitment to sustainability. This marks an exciting chapter for Bloomist as it joins Amenie’s portfolio and embarks on a journey of expanded offerings and a reimagined shopping experience.

With its new home at Amenie, Bloomist will retain its signature collections, including handmade ceramics from master potters like Ekho Design and Sheldon Ceramics, Kokedamas and live plants from our botanical grower partners, the EcoFaux line of realistic and environmentally-friendly faux botanicals, and offerings from global artisans producing beautiful pieces made from clay, metal, stone, fiber, and wood.

Amenie’s CEO, Paul LeBlanc, and Bloomist founder, Michael Zung, share their vision for Bloomist’s future and why the brand’s timeless designs are more relevant than ever.

Paul, why was Bloomist a natural fit for Amenie?

"Bloomist has always stood out to us because of its unique ability to blend sustainability with timeless, nature-inspired design. At Amenie, we look for brands that resonate deeply with consumers, designers, and stylists, and Bloomist perfectly complements our mission to offer thoughtful, high-quality artisanal products from makers across the globe that allow a refined look with a story to tell."

What excites you most about Bloomist joining Amenie?

Michael: "Amenie’s acquisition creates incredible opportunities for Bloomist to grow in ways we simply couldn’t before. I know that Paul and his team will keep the ethos that Bloomist began with, working with artisan partners, small batch makers, and ethical suppliers to create nature-inspired home decor.”

Paul: We’ve launched a redesigned website to make shopping more intuitive. We also worked with our current makers and artists to bring Bloomist’s most-loved items back into stock, as well as collaborate on new Bloomist-exclusive products and fresh new items for our curated collections."

What role do you see Bloomist playing in today’s design landscape?

"The trend toward biophilic design and sustainability is stronger than ever. People are looking for ways to connect with nature in their homes, and Bloomist’s products are perfectly positioned to meet that need. The handcrafted, original designs at Bloomist bring a sense of calm and connection that’s increasingly important in today’s world."

Paul, how will Amenie support Bloomist’s growth?

"At Amenie, we bring decades of experience to ensure customers get the best shopping experience possible. From fast shipping to discovering new pieces that feel classic and timeless (think on trend, but not trendy), we’re here to make Bloomist’s thoughtfully crafted products even easier for you to enjoy. Plus, our exceptional customer service team is always ready to help, because creating a seamless and extraordinary shopping experience is our priority. The newly revamped website offers a fresh way to easily browse, shop, and incorporate Bloomist’s decor into their home and life."

What’s next for Bloomist?

Paul: "We’re just getting started. Expect new product launches, curated collections, and collaborations that support the ethos to make nature home. We’re also working on creating more exclusive gift bundles, partnering with new makers and artisans, plus developing customizable options to help designers and the trade community create spaces that feel personal and inspired. At present, we’re working on expanding our selection of planters, fine linens, and candles, and preparing to offer more in new categories like bath and body care, furniture, and outdoor living.

Bloomist’s future is bright. We’re thrilled to support its evolution and can’t wait to partner with new makers as well as our core group of artisans and storytellers to create a calm, natural refuge at home. Stay tuned—this is just the beginning."

With its refreshed focus, Bloomist is set to offer even more beautifully crafted, nature-inspired products that align with today’s design trends. Visit the new Bloomist.com to explore their expanded collections and discover how they’re helping to make nature home.